Overview
It is an ad management platform, highly specialized in optimizing digital ad inventory for publishers. The platform manages this through machine learning, artificial intelligence, and a proprietary rules engine. It also offers access to premium demand, ad deployment management, brand security, a dynamic SSP, and ad ops consulting.
Screenshot
Features
- A/B Testing
- Affiliates
- Referrals
- Conversion Tracking
- Ad Optimization
- Link Management
- Advertising Technology
- Advertising Optimization
- Brand Security
- Ad Operations
- Machine Learning
- Yield Management
- Ad Exchange
- Header Bidding
- Problem Area Alerts
- Content Management
Specifications
- Deployment: Cloud Based, Web Based, SaaS Based
Training
- Live Online
- Documentation
diDNA Users
Available Support
- Business Hours
- Online
Language Support
- English
Company Details
Company Name: diDNA
Headquarter: United States
Full Address:
Reviews

From the beginning diDNA takes over and allows things to be easier on you as a partner. The ease of implementation and almost instant revenue boosts are great!

Didna team is very professional and data oriented. This enables them to prevent problems before they occur and keep on maximizing the partnership

We’ve only used the software for a few months so it’s hard to say what we like the least. We are still learning and pivoting our needs in a collaborative effort.